At Converse HUB our associated influencers come from diverse cultural, regional and professional backdrops making it a unique platform for brands to engage with people who speak the language and impacting an audience who is their replica. Our community of influencers are experts in creating content that drives engagement around brand messaging. The community is also increasingly used as a reference point to understand how content works with different age groups and how the brand is perceived by audiences across different demographics.
Delivering quality results is the key, but our priority is also to keep our clients safe and guarded from potential wrong choices. At the HUB, we have multiple processes that help us shortlist the right influencers who have significant but relevant following and are engaged with conversations that are significant and also very meaningful. The filtered process also accounts for historical trends of that influencer and the pattern of posts and communication that yields consistent traction and positive engagements. Though a significant percentage of our influencers are young upwardly mobile and working professionals, we encourage young home makers and creative people to express themselves in the in the digital world and earn income by doing what they love.